I made it to the Heathcare Blogging Summit, and my panel went well. Kaiser had been approached about sending a representative to participate on the panel, but apparently I scared them away. :D
There is a lot of talk about transparency and relating to bloggers, but I still get the sense that the health care industry is mostly interested in how to control or discredit bloggers. Matthew Holt thought that some areas of Kaiser had started to tiptoe in the direction of transparency, but I haven't seen one iota of evidence of this. Kaiser continues to use the same tactics against Justen Deal that they did with me: attempting to depict him as a hacker, fabricating reasons to justify firing him, etc.
I was intrigued to find out that Kaiser is still retaining Edelman as one of their PR firms - confirmed by Rick Murray, President of Edelman's new social media practice Me2Revolution. I wonder if Kaiser's contract with Edelman is specifically to manage the response to Justen Deal, or whether its about asserting more control over the social media environment in general. Expect to see Kaiser's virtual headquarters hosting events in Second Life soon.
There has been a lot of Kaiser news over the last month that I haven't been able to keep up with. I'd like to nudge people who are interested in keeping up with patient advocacy issues to check out www.kaiserthrive.org. I will be writing a big catch-up post, too.
One thing I have to mention, though, is that Justen Deal's story made the front page of the Wall Street Journal.
More to come later...
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